Consumers & Brands
Current
Thinking
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Eco-labels: radical rethink required
Heather Mak shares thoughts on why and how sustainability labels should focus more on actual company performance
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Ten Words. Ten Trends for 2011.
Ten words for the triumphs, trials, and unfinished business of 2011.
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Moving from Mindless Consumption to 'We First'
Simon Mainwaring and the quest for 'contributory consumption'.
Recent
Work
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Brown-Forman
Strategic Advisory, Branding
We've served as a trusted adviser to Brown-Forman on topics including alcohol responsibility, long-term strategy, brand integration, social investment, reporting, stakeholder engagement and agriculture.
Consultancy
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Ford
Strategic Advisory
Initially retained to help craft Ford’s original sustainability strategy, our brief expanded to include guidance on reporting, advice on Ford positioning on climate change, and support in crafting Ford’s Business Principles.
Consultancy
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Starbucks
Strategic Advisory
We reviewed Starbucks' sustainability strategy to improve efforts including sourcing practices for goods other than coffee, its approach to philanthropy, transparency, reporting and assurance, and leadership at the executive and board levels.
Consultancy
